Intersec, the world’s leading security, safety, and fire protection trade fair,
early next year in Dubai, with organiser Messe Frankfurt Middle East
vital environment to reconnect and restart business in 2021.
The 23rd edition will take place from 24-26 January 2021 at the Dubai World Trade Centre (DWTC), as global players look to get the New Year off to a bright start and re-establish strong business networks.
Intersec 2021 will also signify an important milestone; it will be the first major international security, safety, and fire exhibition to take place since COVID-19 forced countries to shut their borders and impose nationwide lock-downs, leading to the postponement of live events worldwide.
Big names confirm their participation
“We have a great mix of returning brands and quite a few new brands next year,” said Alexandria Robinson, Intersec’s Show Director.
“NAFFCO from the UAE, one of the world’s leading producers and suppliers of top-tier firefighting equipment, fire protection equipment, security and safety engineering systems, spearheads our Fire & Rescue exhibitors along with Draeger, Honeywell, and Hochiki.
“Many of the world’s biggest security brands are also back including Hikvision, Dahua, Pelco, IDIS, and Mobotix, Seagate, Bodet and Infiniteplay. While leading Perimeter and Physical Security players Gunnebo, HS Security, and Arma Kontrol will also be present.
“The key Safety & Health brands onboard include Carrington Textiles, 3M, Jutec, Giasco, and Cofra. And with Homeland Security & Policing there are names such as Adani, Comelit Group, and Gatekeeper.”
New hybrid model offers best of both worlds
Intersec will adopt a hybrid format in 2021, meaning visitors and exhibitors can participate physically or virtually.
“By introducing virtual elements to the event – live streaming conferences with full two-way interaction – we know that we can serve a valuable and enjoyable experience to an even larger audience,” added Ms. Robinson. “And most importantly those visitors whom cannot physically get to the venue.
“An important part of the hybrid offering is an AI-powered matchmaking app using behaviours as well as interests to match suppliers and buyers together, who can then go on to a one to one communications platform for further discussion.”
Health and Safety, PPE top of mind
Ms. Robinson said Health and Safety has been top of mind in recent months due to COVID-19, and she expects to see more exhibitors displaying Personal Protective Equipment and other safety clothing. “Working with some recognised designers, we are keen to see how we can turn PPE into being stylish and safe,” she added.
“Whilst not new – the drone display is highly relevant today – with governments across the globe using drones to disinfect, sterilise, assess and patrol cities. They have played a pivotal role in control and prevention. We will see the very latest technological developments and what the next step is.”
Revamped conference format with multiple tracks
Intersec’s revamped conference line-up includes the technical Fire Summit, which has been created to not only cover a wider range of essential topics including passive fire learnings but also to allow professionals to delve deeper into industry-specific fire challenges and trends such as the energy and utility’s industries.
“The Future Security Summit this year returns afresh with a different module format targeting different groups of security professionals from task force to c-level,” concluded Ms.Robinson.
“And a very exciting development is our much-expanded focus on cybersecurity following the increasing attacks and challenges faced by all sectors and all organisations on a daily basis. Delegates will be able to learn how to secure their assets and limit their digital vulnerabilities with experts on hand to share practical and manageable advice.”
Intersec 2021 will take place with all the appropriate health and safety measures in place to keep attendees safe.
For more information, go to www.intersecexpo.com